The price isn’t the problem. Neither is your traffic.
At 10,000 visitors a month and a €500 average order value, every +0.3% of conversion is +€15,000 in revenue a month. If you sell premium products, all five reasons will sound familiar. By the fifth, you’ll see why nothing you’ve tried so far has worked.
Width 236 cm, depth 98 cm, seat height 44 cm. Exact numbers.
Yet your customer still can’t tell whether that’s a lot or a little in their own living room. They’d have to find a tape measure and mark it out on the floor. Few people do. Most close the tab and say: maybe at the weekend.
“Maybe at the weekend” is the biggest enemy of your conversion rate.
Colour is only part of what makes a sofa fabric feel right. What does the weave look like up close? Is the finish matte or does it catch the light? How does it look from another angle?
A single photo can make those details hard to judge, especially when you’re buying a sofa you’ll live with for years.
12 fabrics, 4 sizes, 3 leg types. That’s 144 combinations. At best, you have photos of 6.
The customer has to piece the other 138 together in their head. Nobody pays €1,000 for something they’ve only imagined. So they either pick the base version you photographed, or nothing at all.
Both cost you money. One in average order value, the other in conversion.
200 cm240 cm280 cm320 cmAccording to the Baymard Institute, on average 7 out of 10 e-commerce baskets are abandoned without a purchase.
With premium products, customers don’t say no. They say later. Meanwhile, you spend on retargeting to bring them back to a page that didn’t answer their question the first time.
You pay twice for the same customer. And the second time, they still see the same 6 photos.
Your traffic isn’t the problem. Your product page is static.
A faster site, a new button colour, a simpler checkout, discounts, more ads. Every fix so far has targeted the click or the payment. None of them targeted the moment the customer decides whether to believe what they see.
That moment happens in their head. How big is it? What colour is it in real life? How would it look in my home? Without an answer, the purchase doesn’t happen, however fast the checkout is.
The answer isn’t more photos. It’s a product page where customers try the product before they buy it.
Holostep adds what has been missing from your product page:
Customers rotate it, zoom in and see it from every angle. Not 6 photos, but the product itself.
One click, and the sofa stands in the customer’s living room at real size. The size chart question is settled in 3 seconds.
All 144 combinations in real time. Fabric, size, legs. No photo shoot.
According to Shopify, products shown in 3D and AR convert 94% better.
Source: ShopifyFor our large and high-value products, Holostep’s work contributes daily to attracting and winning new clients, as they can instantly test both the design and the dimensions - a crucial factor in our segment when it comes to placing an order. We are extremely satisfied with the work of the Holostep.io team and can confidently recommend them to anyone. They provide a fast, precise, and flexible service, responding to our messages and requests almost immediately. Thanks to their 3D and AR visualizations, we were able to elevate the presentation of several products, which increased customer trust and resulted in noticeably higher sales. Thank you!
Béla BalázsBrand Manager · GrillandiaWorking with the Holostep.io team has been an outstanding experience: they’re fast, precise, and truly understand how to present a product in premium quality through 3D and AR. Their solution significantly improved our product presentation and customer experience, which had a clearly measurable positive impact on conversions as well. Communication is lightning-fast, and their partner-focused attitude is something rarely seen. I can wholeheartedly recommend them to any e-commerce business.
Dániel ÉzsiásCo-Founder · EEAZIHolostep.io is an innovative and flexible team that confidently navigates the latest digital trends. The 3D/AR product viewer and 3D animations they developed for Homelux.hu have measurably improved visualization, customer experience, and product sales. We especially value their quick response times and proactive attitude - they don’t just deliver what we ask for, they continuously support the collaboration with new ideas and solutions.
Attila KőszegiHead of Sales · Homelux.hu | LeziterAs the Lamellakirály team, we are extremely satisfied with Holostep.io. They brought all our ideas to life quickly, precisely, and professionally. Since working together, our website looks noticeably more modern, and both traffic and customer interest have clearly increased. Our customers love being able to view our products in 3D and AR, which helps them make much more confident decisions. We are already planning to expand the offering so even more of our wall panels and room dividers can be showcased in this innovative way through Holostep.io’s solutions.
Roland OszterhuberFounder · LamellakirályWe’ve been very impressed with Holostep.io’s work. They move quickly, deliver excellent quality, and respond to our messages almost instantly. Their modern 3D and AR solutions helped elevate the presentation of several products, boosting customer trust and driving more sales. We highly recommend working with them.
Áron MéhészMarketing Specialist · OnlinemarkaboltokThe service Holostep offers takes the possibilities of online sales to an entirely new dimension. Every purchase decision is preceded by a real visual experience and while that may sound like a strong statement, seeing how beautifully our products are presented through their platform makes online shopping feel genuinely enjoyable, even through a screen. The team is incredibly flexible in technical, design, and operational matters. They always provide multiple suggestions for every question, allowing us to choose the option that fits us best. Every exchange with them is a pleasure, because the results are consistently fantastic.
Melinda NádasiHead of Sales · 21. Század KiadóOur collaboration with Holostep.io far exceeded our expectations. From the very first project days, we met a highly skilled, flexible, and fast-responding team who supported us as true partners. We received outstanding professional guidance in creating 3D product images and preparing the content needed for our online 3D product configurator. Working together felt as seamless as collaborating with in-house colleagues: clear communication, quick response times, and continuous alignment. The products we developed with their help improved significantly in quality, positively impacting both the customer experience and our internal development processes. We can confidently recommend them to anyone looking for a reliable and innovative professional partner in 3D solutions.
Miklós BanaHead of Marketing · DressPressHolostep did an excellent job on our projects. They worked quickly, accurately, and with great flexibility. Communication was smooth throughout, and every request was delivered on time and to a high standard. We gladly recommend them to anyone looking for a reliable team.
Krisztián VaskóCEO · Syneo InternationalIn Q4, ad traffic is the most expensive traffic of the year. Every month your product page stays static is a month you pay for visitors you don’t convert.
In the demo, we show you how your own product looks in 3D and AR, and work out what it means for your traffic.
Estimate: visitors × conversion uplift × order value. In the demo, we look at the real impact with your own numbers.
In the demo, we show you how your own product looks in 3D and AR, and work out what it means for your traffic.
Can’t make time for a demo right now?
